How to write the best liners????

While writing a liner its better not to apply the la carta writing rules provided in books and journals of copy writing. Before you start writing the liner make sure that you are accurately informed about the whole theme of the communication. In short and crispy lines you have to tell a tale - an interesting one say for example the liner for one model of Skoda Car reads this way---Good turned best. Just three letters and the message is delivered with no confusion upon the reader's mind. It highlights the very image of Skoda already being a GOOD car and then it has been turned to Best. Love what you are going to write. An idea which is a product out of love cant that be annoying hmm. Try out and make sure you give your best shots with the best liners.